Trinity Audio, the only unified audio platform, announced the first-ever artificial intelligence (AI) powered audio advertising experience. The offering provides ease of consumption of content while seamlessly integrating ads powered by audio. The user journey leverages the same AI voice for both the content and the advertising message, similar to podcasting where the podcaster is also reading the advertising sponsorship of its podcast.
The popularity of audio is exploding, from podcasts and audiobooks to website audio pages and AI voice assistants on smart speakers. This is because people crave the efficiency of the audio experience. Audio is a unique content format that enables people to listen while multitasking, whether on mobile or in transit.