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System1 Named Microsoft Advertising’s Global Supply Partner of the Year


Microsoft Advertising has selected System1, Inc., an omnichannel customer acquisition marketing platform, the 2023 Global Supply Partner of the Year.

From among the regional winners of the Microsoft Advertising contest that were revealed in March, System1 has been selected as the Global Supply Partner. The supply partner who has consistently demonstrated excellence in working with Microsoft Advertising is given the highly coveted honor.

“Our deeply collaborative partnership with Microsoft allows us to adapt to new trends in the search space, and it has been critical to our success at System1. I’m excited for what the future will bring for our partnership.”

Michael Blend, CEO, System1

“Microsoft has been an amazing partner of System1’s for many years. This recognition validates the collaboration and hard work between both the System1 and Microsoft teams, and it is a great honor and a testament to the strength of our partnership.”

Kerstin Gibson, Senior Vice President Strategic Partnerships, System1

“Microsoft Advertising is honored to present System1 with the Global Supply Partner of the Year award. We were thrilled by the quality of nominations from partners; inspiring us with their commitment to partnership, dedication to their clients and are proud to celebrate our global winners for their extraordinary work.”

Katherine Eills, Global Partner Marketing Director and Awards Lead, Microsoft Advertising

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