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Cosm Acquires Immersive Video Company C360

Global technology company Cosm has acquired C360 in a strategic move to expand its advanced capabilities to power the immersive experiences of today and tomorrow. Founded in 2008, Pittsburgh-based C360 provides integrated immersive video solutions with leading broadcasters and digital partners, including leading sports media companies and brands. league as well as various government agencies and initiatives.

In early 2022, Cosm was a leading investor in C360 as it successfully raised capital to expand its capabilities with major leagues, teams and broadcasters, and enabled its technology in events. arenas and stadiums as well as in major sporting events around the world. Both companies have identified more growth opportunities with broadcast and league partners since Cosm’s initial investment and will continue to build on the synergy of complementary technologies.

“We invested in C360 last year to fuel its growth and, over the past twelve months, recognized the incredible opportunity for us to go further, together,”
“We have validated Cosm’s best-in-class tech stack with our history of innovation, recent R&D developments, and well-defined roadmap. Now, with C360 as part of our team, our capabilities become even more formidable in the immersive and linear production space. This acquisition reinforces our commitment to our broadcast partners and the value-add approach we take to deal-making. It is a testament to our aligned visions of redefining the way the world experiences content and bridging the gap between the experience economy and immersive technologies.”
Jeb Terry, CEO and President at Cosm.
“We are excited to be joining Cosm, a company that is redefining how we watch and interact with sports video,”
“From Cosm’s world-class venues to our state-of-the-art technology that brings you closer to the action, C360 as part of Cosm is a perfect path to accelerate and forever change the way we watch and immerse ourselves in sports and entertainment.”
Carlos Silva, CEO at C360.

Software and technology developed by C360 will expand Cosm’s linear syndication with add-ons for completely internal content collection for its fully immersive venues, including Recently announced upcoming locations in Los Angeles and Dallas, as well as for customers and partners around the world. sports, entertainment, science and education, parks and attractions, etc.

“C360 has been an innovator in bringing immersive video workflows to major broadcasts,”
“Its cloud-based software solutions will bring new distribution opportunities to Cosm, and its expertise in camera systems and computer vision is a great fit with our in-house capabilities.”
Devin Poolman, Chief Product and Technology Officer at Cosm.

Terms of the agreement will not be disclosed. C360, a future Cosm company, will continue to operate out of Pittsburgh and expect the acquisition to have a significant positive impact on existing customers and industry concentration.

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