Today, LiveRamp and FreeWheel announced their collaboration to launch a new product that would allow marketers to purchase more addressable ad inventory in the...
Today, the customer platform for growing companies, HubSpot, revealed that it had been positioned in the report’s Leaders Quadrant for B2B Marketing Automation Platforms...
Features of the Flywheel Digital Dashboard Private Model on Long-Term Customer Value Using data from Amazon Marketing Cloud (AMC), Flywheel Digital, a top provider...
Hibu, Inc. (“Hibu” or the “Company”), a portfolio company of H.I.G. Capital (“H.I.G.”), a premier worldwide alternative investment firm with $58 billion in assets...
Predictive AI is a game-changer for marketing success in the digital age. Predictive AI uses artificial intelligence to analyze data and forecast consumer preferences,...
The ‘Arena Creator Network’ (ACN) has been introduced by The Arena Group, a digital platform and media firm that owns Sports Illustrated, Parade, TheStreet,...
As excitement for the upcoming Marketing Vision conference in Boston grows, notable B2B marketing executives will take the stage on November 14 to be...
Further Integrating Generative AI into Crucial Marketing Workflows with BrightEdge Copilot BrightEdge Copilot was introduced by BrightEdge, a leader in organic search, content, and...
Yahoo Mail AI enhancements include a new ‘Shopping Saver’ tool that automates savings for online shopping. Yahoo introduced new AI capabilities for Yahoo Mail...
Traackr’s Leaderboards give brands competitive insight to measure and scale influencer marketing efforts thanks to the Brand Vitality Score (VIT) technology. Traackr, the top...