Today, LiveRamp and FreeWheel announced their collaboration to launch a new product that would allow marketers to purchase more addressable ad inventory in the...
Today, the customer platform for growing companies, HubSpot, revealed that it had been positioned in the report’s Leaders Quadrant for B2B Marketing Automation Platforms...
Expanding its reach and enabling advertisers and agencies to streamline Pinterest campaigns is a leading digital automation tool. As of today, Facebook, Instagram, Microsoft...
The TikTok Inventory Filter, a platform-exclusive brand appropriateness solution, enables Zefr’s international advertising partners to further their ethical marketing objectives on TikTok. Giving advertisers...
The Event KPI Periodic Table, which is based on an analysis of thousands of high-profile RainFocus events, identifies over 150 ways to demonstrate event...
Features of the Flywheel Digital Dashboard Private Model on Long-Term Customer Value Using data from Amazon Marketing Cloud (AMC), Flywheel Digital, a top provider...
Hibu, Inc. (“Hibu” or the “Company”), a portfolio company of H.I.G. Capital (“H.I.G.”), a premier worldwide alternative investment firm with $58 billion in assets...
Predictive AI is a game-changer for marketing success in the digital age. Predictive AI uses artificial intelligence to analyze data and forecast consumer preferences,...
The ‘Arena Creator Network’ (ACN) has been introduced by The Arena Group, a digital platform and media firm that owns Sports Illustrated, Parade, TheStreet,...
Functionalities for Sales, Meetings, Phone, and Payment Enhance Customer Interactions Brevo, a top supplier of Customer Relationship Management (CRM) solutions, today introduced sales solutions...