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Marketing Strategies Marketing Strategies

Trending News

Small business marketing teams have had to adapt their strategies ever since the Internet’s inception. Twenty years ago, marketing priorities still included traditional print...

Advertising

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A new feature that assigns a high, medium, or low MFA risk assessment provides continuous monitoring and rating of over 100 million web domains,...

Cost Per Acquisition

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The extended attribution timeframe of SKAN 4 improved CPAs by 37% and CVRs by 220% for apps that were part of TikTok’s beta testing...

Marketing

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The proprietary Marketing Mix Model solution, KIP MMM, has been launched by global marketing consultancy Kepler to provide high-impact performance and growing value in...

TRENDING NEWS

SEO

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In a matter of seconds, the AI-powered tool produces SEO-optimized title tags and meta descriptions. Leading worldwide SaaS platform Wix.com Ltd. for building, managing,...

Ad Ad

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Opportunities for marketers to engage with their audiences on the largest screen in the house are highlighted in a new study from LG Ad...

Retail Media Retail Media

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According to Merkle’s most recent poll, 91% of retail media networks anticipate growth over the next three years, but the companies that use data...

Video Marketing Video Marketing

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The innovative video marketing platform Bodewell is pleased to announce a strategic alliance with AppSumo, a top platform known for working with software firms...

SEO SEO

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The Highest Correlation Between New Page Strength Metric and Rankings Leading the trend in AI-driven SEO breakthroughs for businesses, seoClarity has unveiled the most...

Digital Experience Digital Experience

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Global research demonstrates that as budgets are cut and performance requirements are raised, product and CX teams need to find better ways to record,...

FEATURED NEWS

Advertising

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Lytics, a customer data platform (CDP) of the future generation, has announced the opening of the Lytics Interest Engine. Lytics Interest Engine is based...

Intent Data Intent Data

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New features increase Intentsify’s worldwide reach and spur rapid growth abroad. The release of multi-language intent data capabilities was announced by Intentsify, the industry...

Next Generation Next Generation

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With great pleasure, Talkwalker presents the Next Generation of Social Listening. Our industry-leading consumer intelligence company is transforming the market by launching a game-changing...

Advertising Advertising

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Leading provider of advertising sales automation and workflow software, Frequence, has announced a new integration with podcast and audio streaming platform Triton Digital. This...

Consumer Consumer

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Among other things, a recent poll reveals that 95% of consumers have gained new knowledge from a creative and that 70% of consumers feel...

Compliance Compliance

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A prominent supplier of permission management systems, Usercentrics, has released information on remarkably low GDPR compliance rates across a number of EU businesses. The...

ARTICLES

Content Marketing

Articles

Lead generation is a challenge for many startup companies. When individuals have never heard of it or are unaware that they need it, how...

Predictive AI Predictive AI

Articles

Predictive AI is a game-changer for marketing success in the digital age. Predictive AI uses artificial intelligence to analyze data and forecast consumer preferences,...

Marketing Automation Marketing Automation

Articles

Businesses must maintain their competitiveness in the fast-paced digital environment of today if they want their marketing initiatives to be successful. For maximum marketing...

B2B Marketing B2B Marketing

Articles

You may have be aware of the severe labor shortage that is hurting almost every industry in the US. However, let’s look at the...

Marketing Marketing

Articles

Lead generation and content marketing are Rachel Klaver’s areas of expertise as a marketing strategist. Opinion: Thousands of small business owners actively participated in...

Marketing Campaigns Marketing Campaigns

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It is crucial to think about your marketing goals, intended KPIs, and the emotional response you want to elicit from your customers before getting...

UPCOMING CONFERENCES

B2B

Upcoming Conferences

4–6, October, 2023 | BOSTON, MA B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove...

Marketing Marketing

Upcoming Conferences

SMX Master Classes | March 1-2, Online SMX Advanced | June 13-14, Online SMX Next | November 14-15, Online Search marketing is the largest,...

MozCon MozCon

Upcoming Conferences

7 – 8, August, 2023 |Seattle, WA  Discover next-level tactics on everything from ranking higher in today’s search landscape to making data-driven marketing decisions...

Whitepapers

Whitepapers

2020 will go down in history as a year beset with uncertainty, fear and apprehension. Despite all these, the business world grinds on, thriving...

Whitepapers

For years, marketers have relied on traditional performance marketing tactics to expand their customer base, grow market share, and increase revenue. This has been...