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Social Advertising and LinkedIn as a Small Business Growth Engine: Best Practices to Maximize Your Impact

Whether you’re a small business or a member of a small team, you might still be debating whether social advertising is worth it. But with 250 million monthly active users and an ad reach of 70% of the American population, LinkedIn is a platform you can’t afford to ignore. 

Hear from LinkedIn’s head of program sales Mallory Fahy and Hootsuite’s VP of product marketing and brand Christine Buck, who will dive into the sizable opportunities that LinkedIn presents for growth. You’ll find out: 

  • Why small businesses should care about social advertising on LinkedIn
  • Why integrating organic to paid marketing drives stronger results 
  • LinkedIn best practices you won’t learn anywhere else

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