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How CMOs Can Prove – and Improve – Marketing’s Value

Chief marketing officers (CMOs) struggle to find the right approach to proving the value of marketing and improving its effectiveness. A CMO does not need to know the how, but you do need to know the what when it comes to the relevant options, their benefits and limitations. This complimentary marketing webinar reveals why business fundamentals are key to proving the value of marketing.

March 23, 2022 | 10:00 AM EST

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