In a digital-first marketing world, video content is the face of your brand. It’s the most powerful way to spark emotion, explain complex ideas, and pique the curiosity of your community and prospects. It brings energy and humanity to your social channels, landing pages, emails, and demand campaigns. But how do you scale the use of video to support all these programs without blowing your budget? What role does video play in demand generation programs, and how does that differ from social media and brand awareness?
Join Cecilia and Tyler for an interactive discussion on the latest trends in using video content for attracting, engaging, and converting your leads. Attend this session and learn:
- How Impact Networking has scaled the video marketing efforts
- How video had become a core part of its social media, demand campaigns, and outbound sales development
- Practical tips for where to use video for the biggest bang
- How to create content at scale and on a budget
