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TapClicks First to Introduce AI-Powered Insights and Reporting Capability with ChatGPT Integration


Today, ChatGPT, the top AI-powered technology created by artificial intelligence (AI) company OpenAI, was integrated by TapClicks, the industry leader in unified marketing operations, analytics, and reporting solutions for media organizations, digital marketing agencies, and brands.

The integration of TapClicks with ChatGPT will:

  • automate the creation of AI-made summaries using data from TapClicks.
  • To assist businesses in implementing new AI technology in a secure and moral manner, support AI-driven human curation.
  • expose crucial items that a human-only inspection may overlook.
  • enable human analysts to make conclusions based on data much more quickly.

The analysis and reporting of campaigns for TapClicks customers will now be automated, which is a first for the Marketing Intelligence category. The system will be able to analyse data from a wide range of sources, including social media, email marketing, paid advertising, and more, depending on a user’s data cloud configuration, and offer TapClicks users with thorough reporting on the performance of their marketing initiatives.

“The addition of ChatGPT AI to the TapClicks product offering is a game-changer for the industry”, “AI has been part of TapClicks’ long-standing technology vision – to bring its power of automation to every aspect of the unified marketing stack. Acquisitions such as AiResolve and others demonstrate our commitment to continue to lead in this space.”

Babak Hedayati, CEO and Founder, TapClicks

The essential components of TapClicks’ “Smart Marketing Cloud,” such as data collection and warehousing, analytics, intelligence and reporting, and marketing workflow management, are all included in this concept.

“We’re just beginning to see the benefits of what we can do as AI technologies mature”, “The powerful combination of TapClicks and ChatGPT will enable more marketing teams to gain deeper insights into their data, more easily optimize campaigns and drive better results.”

Kristin Lundin, VP of Platform Solutions, TapClicks

In the spring of 2023, the ChatGPT integration is anticipated to be extensively accessible. Customers of TapClicks can register right now to get beta access.

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