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Optimove’s Customer-Led Marketing Platform Now Available on Google Cloud Marketplace


Google Cloud makes it easy to find, buy, and scale Optimove while streamlining shared customer billing.

Today, Optimove—the pioneering Customer-Led Marketing Platform—announced its availability on the Google Cloud Marketplace. Optimove solutions guarantee that the consumer is the first consideration in marketing, not a campaign or product. It has been demonstrated that customer-led marketing increases a brand’s customer lifetime value by 33% on average.

Through the online discovery, purchase, and delivery of enterprise-level products, Google Cloud Marketplace streamlines the process for enterprises looking to expand their cloud solution procurement. It offers a variety of integrated solutions that have been approved by Google Cloud.

Optimove’s integration with Google Cloud Marketplace will make it easier for the growing number of businesses using Google Cloud to find, purchase, and grow Optimove while streamlining invoicing for shared customers. Optimove is easily accessed by brands and merchants through Google Cloud Marketplace, without the requirement for a new billing agreement.

“For businesses, our inclusion on Google Cloud Marketplace streamlines the process of discovery and engagement with Optimove”, “Our inclusion on Google Cloud Marketplace underscores our commitment to delivering rapid, efficient, and secure predictive marketing solutions tailored to the needs of our current and future global large-scale customers.”

Erik Holt, VP of Channels, Optimove

“We are proud to welcome Optimove to our growing partner ecosystem”, “With its solution now available on Google Cloud Marketplace, Optimove is enabling customers to drive measurable growth by planning, orchestrating, measuring, and optimizing their marketing campaigns.”

Dai Vu, MD of Cloud Marketplace & ISV GTM Initiatives, Google Cloud

Following Optimove’s ranking of #1 in Journey Orchestration among Gartner’s 2023 Critical Capabilities for Multichannel Marketing Hubs, this announcement was made. Optimove is acknowledged as a prominent leader in Customer Intelligence and Measurement and Optimization, and it is positioned top among Challengers in the Magic Quadrant for Multichannel Marketing Hubs in terms of execution and vision.


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