In-depth research unit committed to tracking emerging AI capabilities, integrating AI platforms, and developing agency tools for quick deployment and client success, AIMCLEAR announced the opening of its AI Marketing Lab.
“Every corner of the marketing and communications world changes almost daily with enhancements, efficiencies and new techniques presented by AI”, “Overnight, too, the industry is teeming with self-proclaimed AI experts. They spend a few hours on ChatGPT, Midjourney or another AI tool and, voila! Another expert is born. But that’s not our approach.”
“The AI Marketing Lab not only will harness innovation but also drive it, for the benefit of our clients and our industry. True expertise requires intensive study and deep analysis of emerging technologies by committed humans who hunger to thrive as marketing technology leaders. That’s what the AI Marketing Lab will do.”
Marty Weintraub, Founder, AIMCLEAR
The brand-new study group will:
- Establish a world-class AI marketing news content extraction engine that will index and store material to a sandbox filtered from a daily fire hose. It’s important to simply stay current with hourly developments. AIMCLEAR already conducts thorough monitoring of AI news that impacts marketing and related workflows.
- Grow a sizable database of inputs (prompts, photos, use cases, etc.) using proprietary AIMCLEAR inputs and self-extracted prompts from the news engine.
- Start the AIMCLEAR.AI Web App to access prompts populated by the self-learning news engine and to immediately inject prompts into ChatGPT4 and other emerging prompt-based platforms. (including text-to-image and image-to-code).
“Our industry finds itself churning in another marketing revolution,” “But it’s been building for about a decade, and forward-thinking marketers have been tracking the progression all along. Now, we’re taking the lead with the AI Marketing Lab to shape what AI will bring to our industry, our clients and information consumers.”
Marty Weintraub, Founder, AIMCLEAR
The AIMCLEAR leadership team is leading the AI Marketing Lab, which is supported by the agency’s integrated marketers, developers, ad ops team, and communications specialists that work every day on behalf of clients.
“To succeed, brands need to avoid hype and self-described gurus, as was the case in the early days of social media”, “Brands require an informed agency partner like the AI Marketing Lab that will guide them through the next iteration of AI marketing.”
Marty Weintraub, Founder, AIMCLEAR
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